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Tweets In The Rear View Mirror May Appear More Numerous Than They Are
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You may or may not be aware that I’ve been spending a fair bit of time on Twitter lately. This began as a work exercise – “what’s the point of this then?” – but has become something more as my enthusiasm has grown.[…]

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If you’re havin’ tent problems, I feel bad for you son…
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following the actually not great time i had last year (PLEASE, someone take forward the supporters trust idea with my blessing), i have comprehensively and unequivically sworn off going to glastonbury this year (it will be the first one i’ve mi[…]

Foxy You Came Back
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Looking through the old FT backups for lost material I came across the links list I made in 2000 when I ended Blue Lines. I’d thought it would be a good idea to run the links list as a personal history essay, so presented them in more or less c[…]

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The Freaky Trigger Top 25 Brands Of All Time Not Just Summer 2006 Which Makes This One All The More Embarrassing No.16: RUSSELL BRAND
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In a move similar to The Freaky Trigger Top 25 Grants, one of our entries is not a Brand like the others. Where the others are marketing heavy representatives of an ethos, structure and mindset behind a product, number 16 is a person. A famous person[…]

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PCGM Watch: This is why you can’t get dark chocolate in Switzerland
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Real actual poster for winning party in recent Swiss elections. Where is the political correctness WHEN YOU need it to go mad?

(more…)[…]

The FreakyTrigger Top 25 Brands: 17: THE OFFICERS CLUB
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Fashion brands come and go but for the non-fashion-literate the world of clothing can be a baffling and intimidating one. As a marketing professional I could probably outline the distinctive brand values of Top Man, Gap or Uniqlo – as a prospec[…]

The Prisoner Officer’s Dilemma
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The crisis in the UK’s prison service has come to a head today, with the staff of UK prisons walking out. In some cases this has left 2,000 inmates being guarded by governors alone, that’s about 5 people to look after 2,000. A watching br[…]

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The FreakyTrigger TOP 25 BRANDS: 18: K-TEL
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There are a lot of great record labels out there. look, Apple as a brand has already appeared in this list. And for a bunch of music fans knocking together a list of memorable and great brands, it is inevitable that a few record labels would show up.[…]

BRANDWATCH: When Dove Cries
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Every now and then reading the marketing press you see a story and you think, surely the wider media has picked up on this. And apparently it hasn’t. In this case the story that caught my eye was: DOVE TO SHOWCASE EATING DISORDERS IN AD CAMPAIG[…]

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The FreakyTrigger TOP 25 BRANDS: 19: LONDON TRANSPORT
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It’s a simple pictogram of London, the circle with the straight-line river running through it.
It’s a tube tunnel with the long line as the tube, oblique.
It’s the deck of a Routemaster, low set with a wheel in the middle.
It an old school […]

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