Archives – Series – The FreakyTrigger Top 25 Brands  

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The Freaky Trigger Top 25 Brands Of All Time Not Just Summer 2006 Which Makes This One All The More Embarrassing No.16: RUSSELL BRAND
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In a move similar to The Freaky Trigger Top 25 Grants, one of our entries is not a Brand like the others. Where the others are marketing heavy representatives of an ethos, structure and mindset behind a product, number 16 is a person. A famous person[…]

The FreakyTrigger Top 25 Brands: 17: THE OFFICERS CLUB
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Fashion brands come and go but for the non-fashion-literate the world of clothing can be a baffling and intimidating one. As a marketing professional I could probably outline the distinctive brand values of Top Man, Gap or Uniqlo – as a prospec[…]

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The FreakyTrigger TOP 25 BRANDS: 18: K-TEL
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There are a lot of great record labels out there. look, Apple as a brand has already appeared in this list. And for a bunch of music fans knocking together a list of memorable and great brands, it is inevitable that a few record labels would show up.[…]

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The FreakyTrigger TOP 25 BRANDS: 19: LONDON TRANSPORT
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It’s a simple pictogram of London, the circle with the straight-line river running through it.
It’s a tube tunnel with the long line as the tube, oblique.
It’s the deck of a Routemaster, low set with a wheel in the middle.
It an old school […]

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The FreakyTrigger TOP 25 Brands: 20. APPLE RECORDS
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That’s Apple Records. Not Apple Computers. Or indeed Apple Martin-Paltrow. Both a blatant rip-off of Apple records logo etc.
So Apple Records. That is beatle band record label. Why is it so important, its only a record label. Well Apple was one[…]

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The FreakyTrigger Top 25 Brands: 21: POKEMON
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Marketers at Nintendo has credited the popularity of Pokemon to its expert combination of two previous fads – the Tamagotchi and the Beanie Baby. Fair enough, but this isn’t why Pokemon has become so successful as a brand, capturing the imagi[…]

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The FreakyTrigger Top 25 Brands: 22: TARMAC
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Tarmac? What kind of a brand is that, its just the pavement, right? Wrong my friends. Tarmac is a brand and an awe-inspiring dominant one at that. I love brands whose names are synonymous with their main product, it shows an awesome degree of brand d[…]

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The FreakyTrigger Top 25 Brands: 23: PANINI
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One of the great – though cynical – goals of marketing is to encourage consumers to waste stuff. Not in the enviro-friendly sense of extra packaging – the brands put that shit on their products when it was fashionable and they&#8217[…]

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The FreakyTrigger Top 25 Brands: 24: TOP OF THE POPS
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Top Of The Pops is a brand. Marketing says so, the BBC say so. Question is, how important a brand is it? Vacuum cleaners would exist without Hoover and (these days) Dyson, but the existence of iconic brands within a marketplace helps raise the profil[…]

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