The main problem with KP Pork Crackling is that the size of the bags is preposterous even by pork scratching bag standards. The huge transparent sacks of scratchings you can get in the North cannot surely be in competition with this microscopic specimen. My suspicion is that KP are minded to the health issues surrounding pork scratchings (how long before a scratching tax escalator?) and are trying to disguise their involvement in this fraught market sector by making bags invisible to the naked eye.