Archives – Tom  
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Lager News
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According to the latest issue of Marketing, Budweiser UK are ‘very pleased’ with their “You do the football, we do the beer” campaign, which has caused a record sales month for the generally declining brand. This will horri[…]

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Xerxes, The Outcast
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Years ago – in 2000, to be exact, I had a blog called Blue Lines. I was one of the first 100 or so people in the UK to have a blog, for what that’s worth (nothing, you might think, and in a just world you’d be right). Blue Lines was[…]

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33 1/3 Blog: site about the 33 1/3 series of books, focusing on ‘classic albums’. Excerpts, behind the scenes info, reviews. More interesting (in a meta way) than lots of the books themselves![…]

CAMRA Obscura
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Search for the Campaign for Real Ale in the Freaky Trigger archives and you’ll find a history of mockery and frustration tinged with occasional praise as the lumbering beast moves in what we think is the right direction. When Pete started the P[…]

Too Real For Me!
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“NOT FOR LAGERBOYS” read the shirts of several Great British Beer Festival helpers. How I mocked but it seems the joke was on me as I vomited copiously into my bathroom toilet at 2AM. Det. Insp. Occam would have opened and shut this case […]

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The beat breaks down so we pick it up
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World of Twist were never a lucky band, and prone to bad timing. Their album came out midway between press fads baggy and shoegazing, and nobody much bought it. They lost a deal and I heard – vaguely – about all sorts of feuds and bad bus[…]

Confessions Of A Lager Drinker
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I LIKE DRINKING LAGER. There I said it. Lager is – at its best – crisp and beautifully refreshing with a subtle flavour, a wonderful drink for the genuinely thirsty. I’m sure the related articles will show that I’ve made this […]

Top Of The Pops: (probably not the) final word
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Branding expert Mark Ritson in Marketing magazine this week, in his article on the “Ten Branding Lessons” to be learned from ToTP’s demise.
 Brand naming is always more important later, rather than sooner. Yes, Top Of The Pops was […]

A Minor IRK
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Something that would be banned if I WAS IN CHARGE: those radio and TV quizzes where there are three answers and two are obviously wrong, because there’s some law preventing people from just doing prize draws on TVs. Either change the law or bri[…]

Porn Porn Yes Porn I Said Porn
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Hello. You are probably here because this page, on a pop culture site, is #6 on searches for “porn” on Bing.
There is no porn here. There never was porn here. There used to be an article about how using the word ‘porn’ as a me[…]

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