Nov 11

What Is The New Rock’N’Roll?

FT//20 comments • 807 views

On the “No Limits” thread I was reminded that it’s been almost 20 years since first comedy and then computer games were the new rock’n’roll. Are they still, I wondered? Surely the meme has spread, mutated and diversified since then? BOY WAS I RIGHT.

In the poll below you will see the first-page results of a Google search for “the new rock n roll”, in order. Hats off to the magical SEO monkeys of theosophy! Comedy is still flying the new r’n’r flag, thanks to Jimmy Carr: everything else is testament to the enduring (albeit tongue-in-cheek) pull of one of the great bullshit phrases of the 90s. All you have to do is vote for which of these pretenders is the real thing.

Which of these is actually the new rock n roll?

  • Maps 24%
  • World Sheep Dog Trials 23%
  • Knitting 16%
  • Theosophy 12%
  • Comedy 9%
  • Economics 4%
  • British Poetry 4%
  • Entrepreneurialism 3%
  • Transport 3%
  • Dance 1%

Total Voters: 95

Poll closes: 2 Dec 2011 @ 15:23

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  1. 1

    clue to my vote: “FENTON! FENTON! J*s*s Chr*st! FENTON!”

    (named for Shane Fenton btw)

  2. 2
    facebook user on 25 Nov 2011 #

    there’s a poster somewhere on the tube about a comedian saying comedy is the new rock and roll so maybe its still that i don’t know i wish i didn’t have to look at tube posters i guess i could close my eyes

  3. 3
    CarsmileSteve on 25 Nov 2011 #

    I get a completely different list when I google it, although THEOSOPHY is still there…

    my front page is:

    This Article!

  4. 4
    Unlogged Mog on 25 Nov 2011 #

    For the potentially befuddled, that FENTON reference-

  5. 5
    Stevie T on 25 Nov 2011 #

    The rise and fall of the snowclone –
    – suggests that people first started looking for the new rock and roll in 1965! And kind of stopped in 2001…

  6. 6
    Tom on 25 Nov 2011 #

    #3 Clearly my filter bubble is awesome. Well done Google.

  7. 7
    Ewan on 25 Nov 2011 #

    I get this article at #11, closely followed by “writing about beer”…

  8. 10
    weej on 25 Nov 2011 #

    Where’s the ‘DUBSTEP’ button?

  9. 11

    dubstep is the new comedy

  10. 12


  11. 13
    karen d tregaskin on 25 Nov 2011 #

    I would say archeology or geology (but I would) so I’m going for maps, as it’s closest. But maps are the old rock’n’roll, surely?

  12. 14

    hic sunt boney maronies

  13. 15
    Rory on 25 Nov 2011 #

    Because comedy is of course the new rock ‘n’ roll, my vote is for “World Sheep Dog Trials”.

    It could have been worse. My Google results show, one place above World Sheep Dog Trials [dramatic pause]: HR blogging.

    sukrat @1: the 2 Unlimited mashup beckons.

  14. 16
    Cumbrian on 25 Nov 2011 #

    I am from Cumbria. Naturally my choice had to be the World Sheep Dog Trials. Finally a sport where we could generate a world champion from the Lake District.

  15. 17
    El boludo on 25 Nov 2011 #

    I was just in London and there are posters all around the Underground advertising a Lee Evans DVD that say “if comedy is the new rock’n’roll, meet the new Elvis”, which seems like an odd thing to say about Lee Evans in 2011.

  16. 18
    Ed on 26 Nov 2011 #

    The new Elvis Costello, they mean.

  17. 19
    will on 26 Nov 2011 #

    Judging by the way it’s colonised Saturday morning TV, I’d say cookery.

  18. 20
    Mark G on 29 Nov 2011 #

    Started up in small clubs, playing to eager patrons and not to people that were a bit ‘scared’ of unfamiliar territory.

    Then got some visibility. And then got some disapproval due to ‘the nice people’ preferring what they were used to. The familiar. The nice.

    Eventually, got pretty big and exciting at the same time.

    At which point, it seemed a good ‘career’ to go into.

    Now, it’s all safe and harmless. Apart from those perpetrators that can cause ‘offence’ with things taken out of context, but the general feeling is that they only do it for ‘attention’. And they are tolerated greatly, because on the whole it is a safe and marketable commodity.

    Right, let’s check out those options again…

    (Maps , World Sheep Dog Trials, Knitting, Theosophy, Comedy, Economics , British Poetry , Transport, Entrepreneurialism)

    Oh, and we’re only dealing in Theosophy where only Showbiz loses. I guess.

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