Soft Cell’s reinvention of “Tainted Love” is based on a simple shift in emphasis. In the Gloria Jones recording, the point of the record is the love – it’s troubled, besmirched, but Gloria is strong enough to fight her way past that – or carry through her intention to quit. Either way the decision’s hers. For Marc Almond, the point is the taint. Without the taint, there is no love. “Once I ran to you, now I’ll run from you” – but he’s not running yet.

What Almond’s rough, deceptively slight voice brought to the song was vulnerability: he understood that a singer surrounded by machines could sound naked, shockingly exposed and human. In the filmed performances of “Tainted Love” on Top of The Pops, Almond looks gamine and frail, bangles heavy on skinny arms, his handclaps a gesture at once magnetic and oddly pitiful. He’s dwarfed by the sound around him while still its centre.

And the sound itself is a mix of the sleek and the rusty – cutting-edge machines that need to be jump-started into life, as in the record’s iconic intro: that double synth stab and then a rat-a-tat of hissing valves as the rhythm starts up. Like Dave Ball’s astonishingly sleazy moustache, it adds to the track’s seediness, its sinister edge. It’s a seediness which can feel slightly overplayed, teetering on kitsch: something Soft Cell were certainly aware of – like their English industrial mates, they were interested in what happens when your pleasure and humour and arousal and discomfort receptors get all mixed up. But that side to the band is more apparent on stuff like “Sex Dwarf” than it is on this, where the strength of the song is a challenge for Almond to rise to. And he does – when he sings “Touch me baby, tainted love”, his hollowed-out vowels are as chilling an evocation of need as the charts have seen.

Score: 9

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