New Universe

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Nov 16

Every Butt In The Universe: Now THAT Was A Hack

FT/1 comment • 335 views

2. Spitfire And The Troubleshooters #1 (Brown/Morelli/Conway/Trimpe/Sinnott/Morgan/Roussos)

satt1 The New Universe was intended to be more ‘realistic’ than the main Marvel line – “the world outside your window” as the early editorials put it. In the comments to the first post in this series, Phil Sandifer reasonably asks how much of this was hastily added after the fact, perhaps to cash in on a vogue for gritty realism following the success of Watchmen and The Dark Knight Returns.

For some of the New U titles, the relationship to ‘realism’ is obviously a very tenuous one. But there’s clearly something to it. Several comics read like attempts to solve puzzles, where the starting point is “the real world” and the end point is, say, “an Iron Man comic”. If you must do a comic about a powered exoskeleton, who is most likely to be building one?

Iron Man’s answer to this is – clear-sightedly for a 1963 comic – ‘arms manufacturers’. Spitfire And The Troubleshooters arrives at the same rough conclusion: a genius scientist is building it, the military want it. The wrinkle the comic adds is that it’s not about the genius scientist, who is killed off on page one. It’s about his daughter, an MIT Professor, who sets out to keep his final creation out of the hands of the military. With the help of five of her students, who essentially go on the lam with her.

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Nov 16

Every Butt In The Universe: The Absence Of Reason

FT/5 comments • 1,284 views

Star Brand 1 This is a blog about failure. Thirty years ago, Marvel Comics celebrated its 25th Anniversary by launching a “New Universe” – a start-up line of all-original comics, designed to… well, that depends who you ask. In theory, the New Universe was meant to reflect “the world outside your window”, returning to a level of ‘realism’ other Marvel comics had supposedly once had and lost. From the world outside Marvel’s window, it looked like a colossal vanity project – born of a need by Marvel’s then Editor-In-Chief, Jim Shooter, to prove a point to his critics: he was a creator, not just a brand manager.

In practise, once underway, both these aims were quickly scrambled. Marvel slashed the New Universe’s budget, and the grind of producing eight monthly comics on a shoestring soon became visible on the page. Within a year of its launch, Shooter was out of a job. This is a blog, after all, about failure, as it shows up in creative product: disappointing, mediocre, half-hearted, cruddy failure. It will also be about comics, and hype, and the 80s. At 13, a Marvel fan, I believed in the New Universe. Shooter’s very eighties pitch – that I would be “in on the ground floor” of something big – suckered me in. I have hardly ever been as excited as when the first issues of its titles trickled into a suburban British comic shop. And hardly ever as disappointed as when I read them. Some I dropped entirely, some I followed doggedly. At least one became a favourite, for a while. In among the failure may be some elements of success.