14
Mar 06

Confectionary Complexity Conundrum

Pumpkin PublogPost a comment • 405 views

First there was the Kit-Kat (it killed babies but was damn tasty).

Then there came the Kit-Kat Chunky: like a Land Of The Giants version of one Kit-Kat finger. But it retaine dthe red branding and was, on the whole, decided to be the most sucessful brand extensions of all time (or at least the last ten years).

And then came the Kit-Kat Chunky Peanut. In a yellow trade dress. Unclear where exactly they are fitting in the peanuts – potentially between the wafer slivers? I feel it is an extension too far, and will lead to the Kit-Kat Chunky Peanut Dark King-Size Special Edition . Which would be wrong, though what do you think. I don’t eat them as they kill babies.

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