1 what was Best and Goes Farthest?
 2 which product held the fifth Golden Ticket?
 3 what did Vianne open in Lansquenet-sous-Tannes?
 4 which Gammel Strand grøntsager put marzipan to good use?
 5 Desperation, Pacification, Expectation, Acclamation and finally Realization – what was it?
6 with which producer of baby foods did the Vevey candlemaker combine to produce milk chocolate?
 7 for which manufacturer’s ‘effect’ was Liotard’s waitress the initial inspiration?
 8 how did Raina affectionately address Capt Bluntschli?
 9 who advertised Chocolate Heaven since 1911?
10 What was described as Quality in a square?