Gasp! Choke!
Gasp! Choke! - a teen star with a brand image? whatever next? (via everywhere).
Observation: real music fans’ stagey shock and outrage at a teen star being caught with a marketing plan is an amusing mirror of media stagey outrage at a rock star being caught with a joint.
Theory: if it is real, a deliberate post-Popstars leak. Postmodern pop marketing - look kids, behind the scenes! - is suddenly extremely hip.

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