Posts from 2nd June 2015

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Jun 15

SPICE GIRLS – “Holler”/”Let Love Lead The Way”

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#879, 4th November 2000

spiceholler The original concept for the third Spice Girls album – according to Stannard and Rowe, the writers and producers the group jilted for Forever – was that it would concern the girls becoming women, the group maturing along with their audience. Even ignoring the fact that these “girls” were already the five most successful women in British music and sticking purely to the branding, It wasn’t the most promising of ideas. Sure, a lot of the charm and quality of Spice was how unapologetic it was in drawing inspiration from teen magazine problem pages – balancing friends and boys; safe sex; being nice to your Mum. It might have aimed itself squarely at a particular market, but it didn’t talk down to them – and in not doing so, it won a far huger audience. But Spiceworld had already moved away from that, and besides, there were plenty of grown-up alternatives out there. The Spice Girls never making anything like “Black Coffee” was no shame: forcing themselves to try might have been.

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