Posts from 3rd January 2014

Jan 14

SPICE GIRLS – “Wannabe”

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#743, 27th July 1996

WannabeWhat they had going for them, at the start, was instinct. The label – and manager – wanted a more street-smart first single: the group insisted otherwise. The band came up with the pell-mell structure of “Wannabe”, the tumble into rap at the end, and a nonsense-word that turned out to be a rocket-fuel hook. Every choice the right one.

But that first foot-down moment is the most important. The record label saw launching the Spice Girls as launching a band – something everyone involved (except the 5 women in the group) had done tens of times before. The group saw launching the Spice Girls as launching an idea, potentially far more powerful. And far more lucrative, of course. For that, the first single had to be a manifesto.