Posts from 30th December 2010

Dec 10

Born In The UK

FT26 comments • 1,021 views

Sometime last night the beer-sodden shell of a thing then inhabiting my mortal frame posted a question on Twitter, and the question was this: what is the UK equivalent of “Born In The USA”? I dimly remember having a conversation about how every time I am put on hold by American Express I hear BITU and I can’t even begin to fathom the layers of irony or post-irony or whatever going on there.