Posts from 8th June 2007

Jun 07

CHUCK BERRY – “My Ding-A-Ling”

FT + Popular66 comments • 8,708 views

#323, 4th November 1972


I’ve rarely liked listening to other people have fun and “My Ding-A-Ling” is no exception. You can’t deny they’re having it, though, except maybe the people who won’t sing, pursued by Chuck Berry with a slightly worrying fervour (obviously everyone was singing, but he still sounds strangely like Graham Norton’s character on Father Ted). Berry’s enjoying himself most of all – or else he fakes it very well – so I’ve no time for the people who think of this as a blot on the man’s copybook, and good for him if he made some money off it. Hard to imagine this scrappy bag of dick jokes being any kind of hit even a few years later, though.

The FreakyTrigger Top 25 Brands: 21: POKEMON

Blog 7 + FT5 comments • 1,765 views

pikabits.jpgMarketers at Nintendo has credited the popularity of Pokemon to its expert combination of two previous fads – the Tamagotchi and the Beanie Baby. Fair enough, but this isn’t why Pokemon has become so successful as a brand, capturing the imagination of children and adults worldwide. A great brand needs a great brand symbol, and Pokemon’s is Pikachu – in fact without Pikachu as an identification point the game would never have been a success.